WEEK 7 EOC

(Success Ultra Vodka)

"- Fulfill Your Every Need."

In a world filled with entrepreneurs, there is not one person who does not dream about becoming successful. As a matter of fact, what usually starts out as a dream, eventually turns into reality. Welcome to the era of hardworking men and women. For many years, people have been struggling from day to day just so they can make it to that next level. Well now is the time to relax because it is your turn to take a shot at Success. Most people look for a drink that matches the kind of lifestyle they lead. However, Success Vodka is the type of liquor that every adult can enjoy. From the Lawyers to the Rock Stars, we got what you need.

Unlike most distilled Vodka, Success actually comes from grapes opposed to what is commonly used. However, we can't give away our secrets just yet. All you need to know is that when it is time to chill, do like they say and put it on the rocks. If you want that perfect blend, then mix it with a splash of cranberry juice. A combination that the ladies will definitely love, but it doesn't stop there. The clock is ticking, when will you try the taste of Success?

WEEK 5 EOC

Nowadays, buying a vehicle is almost as hard as purchasing a house, due to the recession. Luckily, there is no need to fear because the 2010 Honda Civic is here! After all, not everybody can afford the ever so infamous 'Toyota Prius' or the latest hybrid vehicle, for that matter. So without further ado, I would like to introduce to you; the most affordable automobile on the market. For just under $19,000 - the Honda Civic Sedan offers an incredible 36 MPG (Miles Per Gallon). It is quite obvious, that this non hybrid series is still fuel efficient and will give the competitors a run for their money. Not to mention, it comes fully equipped with a 140 HP - 1.8 Liter - iVTEC Engine. This bad boy has the power to take you anywhere in the world, without any hesitation. However, this is only half of the beauty found within the beast. With multiple dual-stage air bags in the front and on the sides, there's no wonder why the Civic has a 5 Star Crash Rating. And if that doesn't eliminate your safety insecurities, then maybe the Advanced Compatibility Engineering body structure will. Built to withstand any type of collision, the ACE technology enhances protection and evenly balances even the worst type of accidents. As far as comfort goes, enjoy a cool AC system on leather seats, a 160 watt sound system with MP3 capability, and an added 12 volt power outlet; just in case. What more can I say, that has not already been said about this vehicle. Just like the motto for Playstation 3, "It only does everything." To be honest, coming from a Honda loyal family, it is impossible not to fall in Love with this car.

EOC WEEK 4

What is the difference between Marketing and Advertising? Well in my opinion, the two could go hand in hand depending on the type of business. In the words of Don Draper from the show Mad Men, "Advertising is happiness." With that being said, the purpose of advertising is to attract the consumer. Regardless on how it is done, a good advertiser can make anybody feel like they need the product that is being sold. Even if that product is unsafe or unhealthy, advertising will give you a reason or a way that it could be beneficial to you. On the other hand, the main focus of marketing is to determine the customers actual needs. Think about it, marketing targets an entire group, rather than just one individual. After researching consumer behavior and the type of environment they live in, it costs them millions of dollars each year in order to make that product better. In other words, marketing looks for your best interest, while advertising just makes it look good. Don't get me wrong, advertising is an important piece of the puzzle for marketing. However, marketing is the whole entire pie and advertising is just a big slice.